NFL Announces Major Partnerships with DraftKings, FanDuel, and Fanatics Betting and Gaming The National Football League (NFL) has finalized commercial agreements with three prominent sports betting operators—DraftKings, FanDuel, and Fanatics Betting and Gaming—marking a significant expansion of its presence in the sports betting industry ahead of the 2026 season. These multi-year partnerships, which build on existing relationships, grant the companies extensive rights to leverage NFL trademarks, promote betting activities, and integrate with league events and digital platforms. Under the terms of the deals, DraftKings and FanDuel, which have collaborated with the NFL since 2021, will continue their roles as key partners. Fanatics Betting and Gaming, which already works with the league on collectibles and merchandise, will now expand its involvement to include sportsbook and casino services. The agreements allow all three companies to use NFL branding in the sports betting category, participate in major league events such as the Super Bowl and NFL Draft, and offer unique hospitality experiences. They will also gain access to real-time play-by-play data, proprietary Next Gen Stats, and BetVision through Genius Sports, the NFL’s exclusive data partner. The partnerships emphasize the NFL’s commitment to maintaining game integrity. All three operators agree to adhere to the league’s core policies against bets that could compromise fairness, including wagers tied to officiating decisions, injuries, or easily manipulated outcomes. They will collaborate on intelligence sharing, advocacy for responsible gambling, and efforts to prevent illegal betting practices.#nfl #draftkings #fanduel #fanatics_betting_and_gaming #national_council_on_problem_gambling
