No Big Redesign for iPhone 18, and Apple Doesn’t Seem to Care Apple is poised to continue its current trajectory with the iPhone 18 series, with early indications suggesting the company will prioritize incremental improvements over a major design overhaul. This approach reflects confidence in its existing product strategy and market position, as well as a shift in focus toward internal upgrades rather than external changes. Analysts and insiders note that Apple’s decision to avoid a radical redesign aligns with broader industry challenges, particularly the struggles faced by Android manufacturers grappling with rising component costs and tighter profit margins. The iPhone 18 lineup is expected to retain a design closely resembling the iPhone 17, with only minor adjustments to size and thickness. These subtle changes are seen as a deliberate choice to maintain user familiarity while addressing practical needs such as battery life. According to Weibo tipster Fixed-focus Digital, the iPhone 18 models will feature a slightly increased thickness to accommodate a larger battery, a move that directly targets extended usage times without requiring visible aesthetic updates. This strategy underscores Apple’s emphasis on functional enhancements over cosmetic changes, which it views as less impactful for long-term user satisfaction. The battery capacity upgrades for the iPhone 18 Pro Max models are particularly notable. Reports suggest the non-eSIM version will boast a battery capacity of 5,000mAh or more, while the eSIM variant could reach 5,200mAh or higher. These figures represent a significant increase compared to the iPhone 17 Pro Max’s 4,823mAh (non-eSIM) and 5,088mAh (eSIM) capacities.#apple #iphone_18 #c2_modem #a20_chip #ming_chi_kuo
