Following the Indian government's ban on real-money online gaming under the Promotion and Regulation of Online Gaming Bill 2025, Dream11 has terminated its ₹358 crore ($44 million) sponsorship deal with the Board of Control for Cricket in India (BCCI). This legislation prohibits the promotion and sponsorship of real-money gaming platforms, rendering Dream11's association with the Indian cricket team legally untenable. In response, the BCCI has initiated a new bidding process for the national team's lead sponsorship, setting a September 16 deadline for submissions. The board has explicitly barred companies involved in real-money gaming and cryptocurrency from participating in the bidding process. Despite the tight timeline, the BCCI is optimistic about securing a new sponsor promptly. However, with the Asia Cup commencing on September 9, the Indian team may take the field without a front-of-shirt sponsor in the opening week, including the high-profile match against Pakistan on September 14. The BCCI aims to generate approximately ₹4.52 billion over a three-year cycle by securing new sponsorship deals for around 140 matches, which would represent a 20% increase over the previous agreement with Dream11. This development underscores the significant impact of regulatory changes on sports sponsorships and the commercial landscape of Indian cricket. #BCCI #Dream11 #CricketSponsorship #OnlineGamingBan #IndianCricket #SportsBusiness #AsiaCup2025 #RegulatoryImpact #NewsOne @bcci
Jasprit Bumrah, India's premier fast bowler, has been retained in the squad for the ongoing 2025 Asia Cup, despite concerns about his workload ahead of the upcoming Test series against the West Indies. Assistant coach Ryan ten Doeschate confirmed that Bumrah is unlikely to be rested during the remaining matches of the Asia Cup, including the Super Four clash against Pakistan and, if India advances, the final on September 28. This decision underscores the team's strategy to maintain a full-strength lineup for both the Asia Cup and the forthcoming Test series. Bumrah's inclusion is pivotal, as he remains India's lone frontline pacer in the Asia Cup. His performance has been under scrutiny, with three wickets at an economy rate of 8.36 in the tournament thus far. Despite these figures, the team management is closely monitoring his workload, especially following his back injury earlier this year. The emphasis is on balancing his participation in the Asia Cup with preparations for the Test series, ensuring he is in optimal condition for both formats. #JaspritBumrah #AsiaCup2025 #IndianCricket #TeamIndia #BCCI #CricketNews #FastBowler #WorkloadManagement #Newsone #CricketUpdates @bcci
