Take-Two boss says he's not interested in putting ads into premium games: 'It would seem unfair' Industry analyst Matthew Bell predicted a rise in in-game advertising last month as publishers pursue new revenue streams, but Strauss Zelnick doesn't see it happening. #Strauss_Zelnick #Take-Two_boss #Matthew_Bell #Industry_analyst #analyst_Matthew #Bell_predicted #premium_games
Take-Two CEO Strauss Zelnick cannot fathom anyone not wanting to play GTA 6: 'I think we'll be able to engage every appropriate individual' "Just explain to me how it is that you've decided, 'No, no GTA 6, not interested?'" #CEO #GTA #Strauss_Zelnick #CEO_Strauss #Take-Two_CEO #play_GTA #Strauss
Grand Theft Auto 6 marketing will officially kick off this summer ahead of its November launch, which Take-Two CEO is sure won't be delayed again — 'We don’t spend money on marketing until we’re pretty close to release' Take-Two CEO Strauss Zelnick seems confident that Grand Theft Auto 6 won't be delayed from its November launch date, since marketing is officially set to begin this summer. #n’t_spend #Strauss_Zelnick #CEO_Strauss #Take-Two_CEO #Theft_Auto #Grand_Theft #November_launch #launch_date #Auto #spend_money
GTA 6 owner Take-Two is 'embracing generative AI' as part of its goal to be the 'most efficient company in the entertainment business' says CEO Take-Two CEO Strauss Zelnick has spoken about the potential of generative AI in the company's latest earnings call. #earnings_call #Strauss_Zelnick #CEO_Strauss #embracing_generative #CEO_Take-Two #Take-Two_CEO #owner_Take-Two
